On February 1st, Sephora announced that it had canceled its existing deal with Christian, conservative beauty and makeup influencer Amanda Ensing. In an official statement, the beauty giant denied claims it yanked Ensing’s deal for political reasons, though it had previously commented on an Instagram post confirming Ensing was not aligned with “Sephora’s values of inclusivity.”
Now, Ensing will launch her very own makeup line called “Make Makeup Great Again.”